Hisense 50" E78QTUK QLED Smart AI TV with Freely
£309.17
£257.64
50", Ultra HD 3840x2160, QLED & DLED, 330nits, 60Hz, Quad Core/MT9603, Dolby Atmos
- 4K Direct Lit Viewing
- Hi-View AI Engine
- Dolby Atmos
- Quantum Dot Colour
- Dolby Vision
- Freely
- AI Smooth Motion
- Filmmaker Mode
- Sports Mode
- Game Mode Plus
- The Power of Smart
- Share the Moment
- Always Connected
- TUV Low Blue Light Certified
- Go Greener
More Information
Description
The Hisense E7Q TV delivers breathtaking 4K visuals with Direct Lit technology and Quantum Dot Colour, ensuring vivid colours and deep blacks across the entire screen. Powered by the Hi-View AI Engine, every frame is fine-tuned in real-time for enhanced resolution, brightness, and contrast, while Dolby Vision brings striking clarity to every scene. AI Smooth Motion keeps fast-moving action fluid, and Dolby Atmos immerses you in multidimensional sound. With Freely, access live and on-demand content seamlessly, while Filmmaker and Sports Modes bring movies and games to life with stunning accuracy. Game Mode Plus with ALLM ensures ultra-smooth, low-latency gameplay, making the Hisense E7Q the ultimate entertainment powerhouse.
4K Direct Lit Viewing
Our direct lit full array TV's benefit from having a grid of tightly packed individual LED’s positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
Hi-View AI Engine
uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time delivering incredible images by enhancing resolution, brightness, contrast and colour.
Dolby Atmos
delivers the ultimate audio experience allowing you to feel and hear sounds from all directions. Enjoy immersive, natural and true to life sound. It's so realistic you'll feel every moment as if you are actually there.
Quantum Dot Colour
Experience true-to-life colour with our Quantum Dot TV's. Producing over one billion shades of colour, you will experience and enjoy colour in it's truest and most natural way.
Dolby Vision
Inspired by cinema technology our complete HDR solution featuring amongst others 4K HDR Immersive & Dolby Vision™ , ensuring you get astonishing brightness, brighter colours, deep contrast and more vivid, life like images.
Freely
Goodbye aerial, this amazing platform allows you to easily browse and watch live TV channels, together with on demand content in one seamless and intuitive interface all streamed direct to your TV via the internet.
AI Smooth Motion
Dealing with motion is one of the biggest challenges TV's have, Smooth Motion, powered by the AI processor means the TV is able to identify fast-moving objects and digitally reconstructs the individual pixels to deliver fluid smooth motion.
Filmmaker Mode
is a picture mode designed to reduce the amount of post-production processing applied to movies and TV shows. So you can enjoy content, as the filmmaker's intended.
Sports Mode
Enjoy a stadium-like experience from the comfort of your home with Sports Mode where every blade of grass, every note in the commentator’s voice and every cheer of the crowd all come alive with astonishing clarity.
Game Mode Plus
automatically fires up when a gaming connection is detected through ALLM, providing you with super smooth game play and low input lag.
The Power of Smart
The latest VIDAA U9 Smart platform delivers an intuitive, fully customisable and secure gateway giving access to the content you love, from Freely, Disney+, Netflix, Prime Video, YouTube, NOW TV and many more.
Share the Moment
Cast from your Android or IOS device to enjoy movies, music, games and photos for everyone to enjoy on your TV. Limitless entertainment at your fingertips
Always Connected
Built In WiFi brings you faster than ever connection speeds and a more stable connection. Connect Bluetooth® compatible devices to your TV for easy wire free entertainment.
TUV Low Blue Light Certified
Watch comfortably with reduced blue light and avoid painful eyestrain and fatigue. Stay comfortable so you can bed down for even longer movie nights.
Go Greener
We take sustainability seriously, from improved packaging recyclability, low emission transport to TV advances such as Energy Saving Modes, adaptive light sensors and solar remotes. We are always looking to reduce our environmental footprint.
4K Direct Lit Viewing
Our direct lit full array TV's benefit from having a grid of tightly packed individual LED’s positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
Hi-View AI Engine
uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time delivering incredible images by enhancing resolution, brightness, contrast and colour.
Dolby Atmos
delivers the ultimate audio experience allowing you to feel and hear sounds from all directions. Enjoy immersive, natural and true to life sound. It's so realistic you'll feel every moment as if you are actually there.
Quantum Dot Colour
Experience true-to-life colour with our Quantum Dot TV's. Producing over one billion shades of colour, you will experience and enjoy colour in it's truest and most natural way.
Dolby Vision
Inspired by cinema technology our complete HDR solution featuring amongst others 4K HDR Immersive & Dolby Vision™ , ensuring you get astonishing brightness, brighter colours, deep contrast and more vivid, life like images.
Freely
Goodbye aerial, this amazing platform allows you to easily browse and watch live TV channels, together with on demand content in one seamless and intuitive interface all streamed direct to your TV via the internet.
AI Smooth Motion
Dealing with motion is one of the biggest challenges TV's have, Smooth Motion, powered by the AI processor means the TV is able to identify fast-moving objects and digitally reconstructs the individual pixels to deliver fluid smooth motion.
Filmmaker Mode
is a picture mode designed to reduce the amount of post-production processing applied to movies and TV shows. So you can enjoy content, as the filmmaker's intended.
Sports Mode
Enjoy a stadium-like experience from the comfort of your home with Sports Mode where every blade of grass, every note in the commentator’s voice and every cheer of the crowd all come alive with astonishing clarity.
Game Mode Plus
automatically fires up when a gaming connection is detected through ALLM, providing you with super smooth game play and low input lag.
The Power of Smart
The latest VIDAA U9 Smart platform delivers an intuitive, fully customisable and secure gateway giving access to the content you love, from Freely, Disney+, Netflix, Prime Video, YouTube, NOW TV and many more.
Share the Moment
Cast from your Android or IOS device to enjoy movies, music, games and photos for everyone to enjoy on your TV. Limitless entertainment at your fingertips
Always Connected
Built In WiFi brings you faster than ever connection speeds and a more stable connection. Connect Bluetooth® compatible devices to your TV for easy wire free entertainment.
TUV Low Blue Light Certified
Watch comfortably with reduced blue light and avoid painful eyestrain and fatigue. Stay comfortable so you can bed down for even longer movie nights.
Go Greener
We take sustainability seriously, from improved packaging recyclability, low emission transport to TV advances such as Energy Saving Modes, adaptive light sensors and solar remotes. We are always looking to reduce our environmental footprint.
Specifications
| Display | |
|---|---|
| Display technology | QLED |
| LED backlight | Yes |
| Screen shape | Flat |
| HD type | 4K Ultra HD |
| Contrast ratio (typical) | 4000:1 |
| Display brightness | 330 cd/m² |
| Response time | 8 ms |
| Viewing angle, vertical | 178° |
| Viewing angle, horizontal | 178° |
| Display diagonal (metric) | 126 cm |
| Display resolution | 3840 x 2160 pixels |
| Display diagonal | 127 cm (50") |
| Peak luminance ratio | 90% |
| Native aspect ratio | 16:9 |
| Native refresh rate | 60 Hz |
| Colour gamut standard | DCI-P3 |
| TV tuner | |
| Logical Channel Number (LCN) | Yes |
| Number of tuners | 2 tuner(s) |
| Tuner type | Digital |
| Digital signal format system | DVB-C, DVB-S, DVB-S2, DVB-T, DVB-T2 |
| Smart TV | |
| Operating system installed | VIDAA |
| Operating system version | U9 |
| Hybrid Broadcast Broadband TV (HbbTV) version | HbbTV 2.0.4 |
| Timeshift | Yes |
| Smart TV | Yes |
| Smart modes | Filmmaker, Game |
| Internet TV | Yes |
| Screen mirroring | Yes |
| Hybrid Broadcast Broadband TV (HbbTV) | Yes |
| Apple AirPlay 2 support | Yes |
| Audio | |
| Audio decoders | DTS:X, Dolby AC4, Dolby Atmos, Dolby MS12 |
| Number of speakers | 2 |
| Audio output channels | 2.0 channels |
| RMS rated power | 20 W |
| Built-in subwoofer | No |
| Equalizer | Yes |
| Enhanced Audio Return Channel (eARC) | Yes |
| Network | |
| Web browser | Yes |
| Bluetooth version | 5.0 |
| Wi-Fi standards | 802.11a, 802.11b, 802.11g, Wi-Fi 4 (802.11n), Wi-Fi 5 (802.11ac) |
| Browser supported | Odin |
| Bluetooth | Yes |
| Wi-Fi | Yes |
| Ethernet LAN | Yes |
| Internet TV | Yes |
| Design | |
| VESA mounting | Yes |
| Housing material | Metal, Plastic |
| Panel mounting interface | 200 x 400 mm |
| Product colour | Black |
| Peak luminance ratio | 90% |
| Stand colour | Black |
| Performance | |
| High Dynamic Range (HDR) supported | Yes |
| Logical Channel Number (LCN) | Yes |
| Light sensor | Yes |
| 4K Ultra HD upscaling | Yes |
| Video compression formats | FLV, MKV, MOV, WEBM, MP4, WMV, AVI, TS |
| Processor cores | 4 |
| Built-in processor | Yes |
| Voice control | Yes |
| Teletext function | Yes |
| Video formats supported | AV1, AVC, H.264, HEVC/H.265, MPEG1, MPEG2, MPEG4, VP8, VP9, WMV3 |
| Parental control | Yes |
| Image formats supported | PNG, BMP, GIF, JPEG, JPG |
| Audio formats supported | AAC, MP3, MPEG, Vorbis, MPEG-1, WAV, MPEG-2, WMA, LPCM, OPUS, FLAC |
| Game mode | Yes |
| High Dynamic Range (HDR) technology | Dolby Vision, Filmmaker Mode, High Dynamic Range 10 (HDR10), High Dynamic Range 10+ (HDR10 Plus), Hybrid Log-Gamma (HLG) |
| AMD FreeSync | No |
| Game features | Auto Low Latency Mode (ALLM), Game Bar, Variable Refresh Rate (VRR) |
| Video upscaling | Yes |
| WiSA Ready | Yes |
| Timeshift | Yes |
| Smart TV | Yes |
| Hybrid Broadcast Broadband TV (HbbTV) | Yes |
| Ports & interfaces | |
| Audio (L/R) in | 1 |
| HDMI version | 2.1 |
| USB 2.0 ports quantity | 2 |
| Composite video in | 1 |
| Common interface Plus (CI+) | Yes |
| Headphone outputs | 1 |
| PC in (D-Sub) | No |
| HDMI ports quantity | 3 |
| AC (power) in | Yes |
| Enhanced Audio Return Channel (eARC) | Yes |
| File formats | |
| Video formats supported | AV1, AVC, H.264, HEVC/H.265, MPEG1, MPEG2, MPEG4, VP8, VP9, WMV3 |
| Image formats supported | PNG, BMP, GIF, JPEG, JPG |
| Audio formats supported | AAC, MP3, MPEG, Vorbis, MPEG-1, WAV, MPEG-2, WMA, LPCM, OPUS, FLAC |
| Management features | |
| Programming period | 8 day(s) |
| Voice guide | Yes |
| Voice control | Yes |
| Electronic Programme Guide (EPG) | Yes |
| Smart modes | Filmmaker, Game |
| Sleep timer | Yes |
| Hotel mode | Yes |
| Works with Amazon Alexa | Yes |
| Teletext | |
|---|---|
| Teletext function | Yes |
| Security | |
| Parental control | Yes |
| Ergonomics | |
| VESA mounting | Yes |
| Panel mounting interface | 200 x 400 mm |
| Power | |
| AC input frequency | 50/60 Hz |
| AC input voltage | 100 - 240 V |
| Power consumption (standby) | 0.5 W |
| Power consumption (typical) | 120 W |
| Energy efficiency scale | A to G |
| Energy efficiency class (SDR) | E |
| Energy efficiency class (HDR) | G |
| Energy consumption (SDR) per 1000 hours | 54 kWh |
| Energy consumption (HDR) per 1000 hours | 95 kWh |
| Technical details | |
| Light sensor | Yes |
| Stand depth | 89.5 cm |
| LED backlight | Yes |
| NICAM/A2 | Yes |
| S/PDIF output | 1 |
| Processor | MT9603 |
| Hotel mode | Yes |
| Batteries | AAAx2 |
| Weight (with stand) | 9.5 kg |
| Weight (without stand) | 9.4 kg |
| Video compression formats | FLV, MKV, MOV, WEBM, MP4, WMV, AVI, TS |
| Housing material | Metal, Plastic |
| Bluetooth version | 5.0 |
| Audio output channels | 2.0 channels |
| AC input voltage | 100 - 240 V |
| Processor cores | 4 |
| Built-in processor | Yes |
| Remote control type | ERF2A38(UK) ERF2B38H(Pan-EU) ERF2C38H(France) ERF2D38H(Russia) |
| Voice control | Yes |
| Timeshift | Yes |
| Smart TV | Yes |
| Game mode | Yes |
| Product colour | Black |
| Stand width | 29.8 cm |
| Peak luminance ratio | 90% |
| Screen mirroring | Yes |
| Multimedia and Hypermedia Experts Group (MHEG) | Yes |
| Brand-specific features | |
| Hisense technologies (AV/TV) | 4K AI Upscaler, Game Mode, MEMC (Motion Estimation Motion Compensation), Quantum Dot Colour |
| Weight & dimensions | |
| Stand depth | 89.5 cm |
| Width (without stand) | 1119 mm |
| Height (without stand) | 649 mm |
| Depth (without stand) | 80 mm |
| Weight (without stand) | 9.4 kg |
| Package width | 1248 mm |
| Package height | 799 mm |
| Package depth | 129 mm |
| Width (with stand) | 1119 mm |
| Height (with stand) | 685 mm |
| Depth (with stand) | 298 mm |
| Package weight | 12.5 kg |
| Stand width | 29.8 cm |
| Weight (with stand) | 9.5 kg |
| Packaging data | |
| Remote control type | ERF2A38(UK) ERF2B38H(Pan-EU) ERF2C38H(France) ERF2D38H(Russia) |
| Package width | 1248 mm |
| Package height | 799 mm |
| Package depth | 129 mm |
| Remote control included | Yes |
| Quick start guide | Yes |
| Manual | Yes |
| Desktop stand | Yes |
| Cables included | AC |
| Package weight | 12.5 kg |
| Packaging content | |
| Remote control type | ERF2A38(UK) ERF2B38H(Pan-EU) ERF2C38H(France) ERF2D38H(Russia) |
| Remote control included | Yes |
| Quick start guide | Yes |
| Manual | Yes |
| Desktop stand | Yes |
| Cables included | AC |
| Other features | |
| Logical Channel Number (LCN) | Yes |
| Light sensor | Yes |
| Weight (without stand) | 9.4 kg |
| Video compression formats | FLV, MKV, MOV, WEBM, MP4, WMV, AVI, TS |
| Housing material | Metal, Plastic |
| Bluetooth version | 5.0 |
| Audio output channels | 2.0 channels |
| AC input voltage | 100 - 240 V |
| Processor cores | 4 |
| Built-in processor | Yes |
| Remote control type | ERF2A38(UK) ERF2B38H(Pan-EU) ERF2C38H(France) ERF2D38H(Russia) |
| Stand width | 29.8 cm |
| Peak luminance ratio | 90% |
| Screen mirroring | Yes |
| Multimedia and Hypermedia Experts Group (MHEG) | Yes |
| Energy efficiency scale | A to G |
| Enhanced Audio Return Channel (eARC) | Yes |
| Favorite list TV programs | 4 |
Delivery Details
- UK distributors.
- Order before 4 pm for next-day delivery.
- Standard (2-3 days) £7.50
- Next Day £9.99
- Free standard delivery over £100
There are deivery surcharges to these postcodes:
| Postcode | Charge |
| IV3-40 | £20 |
| IV52-54 | £20 |
| IV63 | £20 |
| KW1-14 | £20 |
| PA10-40 | £20 |
| PH19-40 | £20 |
| PH50 | £20 |
| HS | £50 |
| IV41-51 | £50 |
| IV55-56 | £50 |
| KA27-28 | £50 |
| KW15-17 | £50 |
| PA41-49 | £50 |
| PA60-62 | £50 |
| PA76-78 | £50 |
| PH41-44 | £50 |
| ZE | £50 |
| IM | £50 |
| JE | £50 |
| GY | £50 |
| TR21-25 | £50 |
| BT | £20 |
Suggested Products
TCL C6KS 55C6KS-UK TV 139.7 cm (55") 4K Ultra HD S...
Shop Now
TCL C6KS 50C6KS-UK TV 127 cm (50") 4K Ultra HD Sma...
Shop Now
TCL T6C -UK 43 inch QLED 4K HDR 10+ Dolby Vision &...
Shop Now
TCL T6C -UK 55 inch QLED 4K HDR 10+ Dolby Vision &...
Shop Now
TCL 50P7K-UK TV 127 cm (50") 4K Ultra HD Smart TV ...
Shop Now
LG 50UA75006LA.AEK TV 127 cm (50") 4K Ultra HD Sma...
Shop Now
LG 43UA75006LA.AEK TV 109.2 cm (43") 4K Ultra HD S...
Shop Now
LG 55UA75006LA.AEK TV 139.7 cm (55") 4K Ultra HD S...
Shop Now
Hisense 40" A5QTUK QLED FHD Smart TV with Freely
Shop Now
Hisense 65" A6QTUK 4K Ultra HD Smart TV with Freel...
Shop Now
Hisense 55" E6QTUK 4K Ultra HD Smart TV with Freel...
Shop Now
Hisense 75" A7QTUK QLED Smart AI TV with Freely
Shop Now
Samsung 43" QLED Q7F2 4K Vision AI Smart TV (2025)
Shop Now
LG 43NANO80A6B.AEK TV 109.2 cm (43") 4K Ultra HD S...
Shop Now
LG 50NANO80A6B.AEK TV 127 cm (50") 4K Ultra HD Sma...
Shop Now
TCL 55T8C-UK TV 139.7 cm (55") 4K Ultra HD Smart T...
Shop Now
TCL 55P7K-UK TV 139.7 cm (55") 4K Ultra HD Smart T...
Shop Now
TCL 65V6C-UK TV 165.1 cm (65") 4K Ultra HD Smart T...
Shop Now
TCL 55V6C-UK TV 139.7 cm (55") 4K Ultra HD Smart T...
Shop Now
TCL 55PF650K TV 139.7 cm (55") 4K Ultra HD Smart T...
Shop NowLG 50UM662H4LC 127 cm (50") 4K Ultra HD Smart TV W...
Shop Now
Samsung HG43Q60AAEEXXU TV 109.2 cm (43") 4K Ultra ...
Shop Now
Samsung HG50ET670UZ 127 cm (50") 4K Ultra HD Black
Shop Now
LG 43UK762H 109.2 cm (43") 4K Ultra HD Smart TV Wi...
Shop Now
Samsung HG32T5300EZ 81.3 cm (32") Full HD Smart TV...
Shop Now
TCL 50V6C-UK TV 127 cm (50") 4K Ultra HD Smart TV ...
Shop Now
TCL 65PF650K TV 165.1 cm (65") 4K Ultra HD Smart T...
Shop NowSamsung HG50BU800EU 127 cm (50") 4K Ultra HD Wi-Fi...
Shop NowYou may also be interested in
| Product |
Hisense 50" E78QTUK QLED Smart AI...
£309.17
£257.64
|
Bestseller
Samsung HG50BU800EU 127 cm (50")...
£436.62
£363.85
|
Hot Product
Samsung HG32T5300EZ 81.3 cm (32")...
£249.36
£207.80
|
New
Samsung HG50ET670UZ 127 cm (50")...
£410.34
£341.95
|
Samsung HG43Q60AAEEXXU TV 109.2 cm (43...
£390.23
£325.19
|
Recommended
LG 50UM662H4LC 127 cm (50") 4K Ul...
£459.22
£382.68
|
|---|---|---|---|---|---|---|
| SKU |
50E78QTUK
|
HG50BU800EUXXU
|
HG32T5300EZXXU
|
HG50ET670UZXXU
|
HG43Q60AAEEXXU
|
50UM662H4LC.AEK
|
| Manufacturer |
HISENSE
|
Samsung
|
Samsung
|
Samsung
|
Samsung
|
LG
|
| Display diagonal |
50" to 52"
|
50" to 52"
|
32" to 37"
|
50" to 52"
|
42" to 45"
|
50" to 52"
|
| Display resolution |
N/A
|
N/A
|
1920 x 1080 pixels
|
N/A
|
N/A
|
N/A
|
| Product colour |
Black
|
Black
|
Black
|
Black
|
Black
|
Grey
|
| Wi-Fi |
Y
|
Y
|
Y
|
N/A
|
Y
|
Y
|
| HDMI ports quantity |
3
|
1
|
2
|
3
|
3
|
3
|
| HD type |
4K Ultra HD
|
4K Ultra HD
|
Full HD
|
4K Ultra HD
|
4K Ultra HD
|
4K Ultra HD
|
| High Dynamic Range (HDR) supported |
Y
|
Y
|
Y
|
Y
|
Y
|
Y
|